Business / Finance / Investment / Marketing
Who are the greatest innovators in the world? You're probably thinking Steve Jobs, Thomas Edison, Henry Ford. The usual suspects. This book isn't about them.It's about people you've never heard...
$15.00
$19.50
In "Evangelist Marketing," Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if consumer tech makers ceased all marketing activity...
$18.00
$25.00
$12.00
$16.50
The world-renowned marketing consultants and bestselling authors of Positioning, Marketing Warfare, and Bottom-Up Marketing offer a compendium of 22 innovative laws for understanding and succeeding in the international marketplace. Illustrations.
$10.00
$13.00
Adam Smith (1723-1790) was one of the brightest stars of the eighteenth-century Scottish Enlightenment.An Inquiry into the Nature and Causes of the Wealth of Nationswas his most important book.First published...
$10.00
$13.00
Once thought to be nothing more than diversions for children and nerds, games have become an integral part of everyday life. Educators are trying to make learning more fun by...
$20.00
$22.50
Originals by Adam Grant The Making of Modern Law: U.S. Supreme Court Records and Briefs, 1832-1978 contains the world's most comprehensive collection of records and briefs brought before the nation's...
$15.00
Give and Take by Adam Grant A groundbreaking look at why our interactions with others hold the key to success, from the New York Times bestselling author of Hidden Potential,...
$25.00
FROM THE WINNERS OF THE 2019 NOBEL PRIZE IN ECONOMICS'Wonderfully refreshing . . .
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Why do the poor borrow to save? Why do they miss out on free life-saving immunizations, but pay for unnecessary drugs? In Poor Economics , Abhijit V. Banerjee and Esther...
$13.00
$16.00